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Discover the History of Black Business

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However, towards the end of the Integration stage, we see the seeds of internationally successful black entrepreneurs beginning to take root.

Business persons like Oprah Winfrey, Don King, Bob Johnson, and Eunice Johnson, the co-founders of BET, illustrate the aplomb of the current crop of Black entrepreneurs to transcend racial barriers and ethnic businesses to reach international audiences and general market businesses like the NBA, professional boxing, major movies, and even Broadway."

Austin further points out that while the first group of international entrepreneurs relied on better access to capital, mainstream institutions, and education, Black business genius isn't just the purvey of this fortunate class. Austin feels, "where's there's a will, there's a way!" Blacks with more meager means still have big dreams and have made them a reality. He points to how hip hop is now reaching an international audience beyond inner-city youth. Major mega-music moguls like Russell Simmons, Sean "P. Diddy" Combs, Master P, and JayZ are the next crop of Black billionaires in training.

However, music, fashion, and media icons aren't the only ones making big waves in black business. The future also looks bright for diverse groups of African Americans empowered by the Internet and information technologies to take Black business to the most advanced phase of their business development the-International stage.

Austin points to the largest black business, which now is a technology business - Worldwide Technologies. David L. Steward, a committed Christian and author of Doing Business by the Good Book, is the CEO of Worldwide Technologies. Steward has been able to grow Worldwide Technologies to a $1.5 billion corporation without the capital markets. Worldwide Technologies is privately owned and a testament to the ingenuity and determination of black entrepreneurs. With these diverse examples of Black business success, Austin feels the greatest challenge to personal progress is not racism, but our own mental barriers to success.

Austin feels his understanding of history has led him to seize the Internet economy as his ticket to financial freedom. Almost six years ago, Austin was too poor to afford a computer and could not login to Windows. Today, he runs a search engine marketing business with workers in diverse parts of the country and the world. In an Information age, the search engine gives us access to this information. He feels that search engine promotion is the cornerstone of any successful Internet marketing strategy. You can see his book Always On Top at Take advantage of his free search engine marketing courses at

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